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The Downfall of Zora’s Airdrop: Lessons for Web3 Founders
By 2025, Zora, a once-renowned NFT marketplace, took a daring turn by becoming a memecoin-powered social platform. They turned every post into a tradeable “content coin.” The introduction of the $ZORA token included a much-awaited airdrop, with promises to reshape the creator economy. Instead, it turned into an example of broken community trust flawed token…